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Dano Milk

Challenge.

Dano Milk, owned and produced by Arla Foods, and which has become one of the fastest-growing milk brands, wanted a direct sales activation campaign. The challenge was depleting 70.685 carton products.

Strategy.

EML Activations got brand ambassadors to strategically stand at high traffic locations to help push the brands in the hearts and minds of people to buttress brand awareness and sales for the brand

Result.

We depleted the Dano stock, increased brand value proposition and created huge brand awareness for Dano Slim.

Project Details

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